About Us

American-made DIY gear with a German family soul

Born from the Vogel & Pfeiffer family—craftsmen who sailed from Hamburg to New York three generations ago—we blend old-world precision with modern American ingenuity. From ready-to-build furniture kits to premium finishes, every box carries a bit of our heritage and a whole lot of hands-on freedom. Open a kit, follow the crisp video guide, and make something that lasts.

Ready to build?